MSHFA online fundraising auction features lunch with GM President Mark Reuss

MSHFA online fundraising auction features lunch with GM President Mark Reuss


The Motorsports Hall of Fame of America’s latest fundraiser offers a rare opportunity for the auction winner to have a private one-on-one lunch with General Motors President Mark Reuss and is now live and open for bidding on

This priceless and unique, behind-the scenes experience takes place on Wednesday, July 24, 2024, at the GM Global Tech Center in Warren, Michigan, and will be followed by Reuss and the winner touring the annual Employee Car Show celebrating the 60th anniversary of select GM A-body cars like the Pontiac GTO, Chevelle SS and Olds 442.

The auction is available exclusively on Bring a Trailer (BaT) and takes place through Tuesday, April 9th. Click HERE to view the auction.

The winning bid for this no-reserve auction, including the BaT buyer’s fee, will be donated to the Motorsports Hall of Fame of America (MSHFA), which is operated by a 501(c)(3) nonprofit foundation. The MSHFA’s mission is to honor its “Heroes of Horsepower” inductees and their winning American motorsports accomplishments and to preserve their legacies for generations to come.

A high-performance motorsports enthusiast and strong supporter of the MSHFA, Reuss most recently inducted the MSHFA Class of 2023’s Sports Cars enshrinee Zora Arkus-Duntov, the late “father” of the Corvette and Corvette racing. A mechanical engineer, Reuss began his career with GM as a student intern in 1983, ascending through the global automotive giant to the position of President in 2019. As President, Reuss has overseen some of the most exciting racing programs in the corporation’s long history, including the introduction last year of Cadillac’s championship-winning IMSA GTP hybrids and the popular “Garage 56” NASCAR Chevrolet Camaro entry that stole the show at the 2023 24 Hours of Le Mans.

Established in the late 1980s and fresh off last month’s 36th Annual Induction Celebration presented by Toyota Racing, the MSHFA, as a nonprofit, is largely dependent on donations – which are typically tax-free – from individuals and organizations for its annual operating budget.

The MSHFA Museum is located on the grounds of Daytona International Speedway (DIS), just outside of the NASCAR Turn 4 tunnel on International Speedway Blvd. (ISB) in the DIS Ticket & Tours building and greets more than 150,000 guests annually.

The GM Global Tech Center, which just underwent a major renovation, adds to the truly special luncheon experience with Reuss. Designed by renowned architect Eero Saarinen, the campus opened in 1956 and houses the GM Design Auditorium, alternatively known as “The Dome.” The GM Employee Car Show, which is held annually around the scenic 23-acre lake located on the Tech Center campus, is closed to the public, but the winner will join Reuss after the lunch for a tour and viewing of the legendary GM A-body classics on display.


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